FRONTLINE: The Persuaders DVD - AV Item

FRL72303 Our Price: $59.95

Frontline examines the "persuasion industries" -- advertising and public relations.

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Features & Benefits

Features:

  • Length: 90 minutes on 1 Disc
  • Closed Captioned: Yes
  • Stereo: Yes
  • Color: Yes
  • Number of Programs: 1
  • Production Year: 2004
  • Country Of Origin : United States

AV Benefits:

Why the AV version? Because it provides additional usage options for PBS videos. AV versions come with limited performance rights so they can be shown in classrooms, at PTA meetings, during after school programs, and transmitted on a closed-circuit system within a building or on a single campus. They also can be enjoyed in admission-free public screenings, which also makes them ideal for use by library patrons and businesses involved in community clubs and organizations.
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Product Description

Features:

  • Length: 90 minutes on 1 Disc
  • Closed Captioned: Yes
  • Stereo: Yes
  • Color: Yes
  • Number of Programs: 1
  • Production Year: 2004
  • Country Of Origin : United States

To cut through consumers' growing resistance to their pitches, marketers have developed new ways of integrating their messages into the fabric of our lives, using sophisticated market research techniques to better understand consumers and turning to the little-understood techniques of public relations to make sure their messages come from sources we trust.